Dan Raymond

Beefeater - Ginita

Beefeater Video Editing, Colour Grading Agency: Pernod Ricard
Client: Beefeater
Ginita Serves Beefeater holds the title of London’s oldest gin and has become an iconic brand in its own right. Over the past few years a regeneration of the brand and the iconic bottle have been implemented to help branch out to new audiences. In line with this new style, several serve videos were required for a selection of SKU’s and a creative Ginita drink that can be made for each.
Challenge Take footage of various Beefeater serves and create impactful, instructional videos.
Solution Short, snappy edits with bright, vibrant colours showing key ingredients and processes.
Flavours Strawberry Gin Freeze, Citrus Spice Orange B&T Twist & Frozen B&T.
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